Can Contracts Signal Social Norms? Experimental Evidence

Can Contracts Signal Social Norms? Experimental Evidence We investigate whether incentive schemes signal social norms and thus affect behavior beyond their direct economic consequences. A principal-agent experiment is studied in which prior to contract choice principals are informed about past actions of other agents and thus have more information about “norms of behavior”. Compared to a setting with uninformed principals agents exert nearly 50% higher efforts under a fixed wage contract when an informed principal had chosen this contract. Apparently the informed principal’s choice signals a norm not to exploit the trust which leads to more trustworthy behavior. This mechanism’s robustness is explored in further experiments. JEL Classification: D03, C91, D86